Alex, Inc. – Hilarious New Family Show

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Alex, Inc. - Hilarious New Family Show

When you find out a new show is based off of a popular podcast, one of your favorite TV stars, and one of your favorite Star Wars Rebels voices, you get a little giddy. Alex, Inc. is a fun new comedy from ABC, that the whole family will enjoy. During our sneak peek and Q&A with Zach Braff, Tiya Sircar, and Writer and Executive Producer Matt Tarses, I found myself snort laughing through the episodes and feeling very refreshed over the fact that I’ll be able to watch this new show with my kids.

The series stars Zach Braff as Alex Schuman, Michael Imperioli as Eddie, Tiya Sircar as Rooni Schuman, Hillary Anne Matthews as Deirdre, Elisha Henig as Ben Schuman and Audyssie James as Soraya Schuman.

Alex, Inc. - Hilarious New Family Show

Zach Braff and Tiya Sircar play a fun and funny married couple with two equally funny kids. With the help of wife Rooni and their children, Alex Schuman quits his prominent job to start his own podcast company telling real stories that matter. Rooni is a public defender working mom who finds herself encouraging her husband to pursue a crazy, life-changing dream while keeping everything else together.

Alex, Inc. - Hilarious New Family Show

It was so refreshing to see this multicultural family being highlighted in a family-friendly series, and Tiya does a great job playing a lovable Indian American working mom. Matt shared with us that within the podcast StartUp, which Alex, Inc. is based on, the wife was Persian American. Tiya is Indian American, so the writers decided to create this role around Tiya’s actual life, including a few stories she’d heard and experienced when she was younger. They even had her parents visit, share a few stories from living as Indians in America, and incorporated those conversations within a few of the episodes. How cool is that?

photo credit: Louise Bishop/
photo credit: Louise Bishop/

Random awesomeness: showing Tiya a photo of my daughter dressed as Sabine, the character Tiya voiced on Star Wars Rebels. As Star Wars fans, we’re so happy we get to enjoy her talent in yet another family-friendly show.

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We’re so excited to sit down with our children to watch Alex, Inc. It’s going to be our new Wednesday night show.

“Alex, Inc.,” premieres WEDNESDAY, MARCH 28 (8:30-9:00 p.m. EDT), on The ABC Television Network, streaming and on demand.

About Amiyrah

My name is Amiyrah and I'm an an African American fashion & lifestyle blogger based in Ohio.

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